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Business Problem Solving
Approximately one million new businesses are started every year in the United
States. About 80 percent of all new businesses will fail within five years. As the
manager of a small business, you must wear several hats. Never stop investigating new
ideas to improve all areas of your business. The astute manager will gather information to
assist him or her in making the changes necessary to stay profitable in a competitive
business world.
Here are some tips to improve your profits:
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Listen to your customers. You are not really selling products
or services; you are selling customer satisfaction. Satisfied customers return to spend
more money and are likely to refer new customers to you. |
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It is estimated to cost ten times as much to acquire a new
customer as it does to retain a current customer through good customer service. |
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If your company runs well now in your absence, it will run
well in the event of your disability or death. If you are currently indispensable, start
training people now. One of the most rewarding forms of retirement is to own your own
company and to be absent as much as you like. |
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The word ability spelled "A.B.I.L.ity" could stand
for Accountant, Banker, Insurance Agent, and Lawyer. These professionals handle a variety
of business problems every day. They make excellent sounding boards for proposed
transactions. Consulting with them before you conclude any deals can save you many
problems. |
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You can be your own best business troubleshooter. Consider
arranging a trip to visit a half dozen businesses just like yours, but outside your trade
area. Discuss products or services, customer relations, vendors, physical plant and
equipment, and financial statement information with these noncompeting colleagues. Arrange
a five- to ten-day trip. Take your financial statements, a copy of your floor plan, your
camera, and a long list of questions. When you return, you will be able to inform your
staff of all you learned. This trip is especially beneficial if you are not affiliated
with a franchise business. |
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Every business should operate from a budget. Your last year's
financial reports serve as an excellent guide to setting this year's budget. Since it is
designed with the best information you have available at the outset, the variances from
the budget figures may give you valuable information in preparing the next year's game
plan. |
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Before you start a new business, be sure the community can
support such a business. Some areas are not large enough to warrant certain specialty
shops. A bicycle shop, for example, may take a population base of 50,000 people to make it
profitable. A grocery store, on the other hand, can be profitable in a town of only a few
thousand. |
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Is it necessary or profitable to have accounts receivable?
Credit is necessary to attract some business, and it is profitable if properly managed.
For example, a construction company finds it impractical to issue credit cards to all its
employees and inconvenient to use a check for every purchase. In exchange for the courtesy
of an open account, such a customer should be willing to pay immediately upon receipt of a
billing statement. |
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Business deals and special franchises which sound too good to
be true usually are. We will gladly assist you in reviewing any new purchase or
business proposal. |
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Business partnerships (marriages) seldom have the same
courtship afforded most marriages. In the absence of this courtship, you should have your
attorney draft a well-written partnership agreement. It is also important for family
partnerships. |
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Don't incorporate your business without first checking the
long-range tax and nontax considerations. There are many small corporations that would
have been better off operating in some other legal form. |
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Some businesses receive penalties for late payroll tax
deposits. To avoid such problems, don't sign payroll checks unless the first check in the
stack is the payroll deposit to your bank. This may have you paying deposits earlier than
required, but you will not be receiving penalties. |
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